Study On The Environment And The Event Industry Tourism Essay

Study On The Environment And The Event Industry Tourism Essay This report will focus on the environment in which GL events is currently operating. GL events started as a small company based in Lyon in 1978 providing furniture and stands for exhibitors. Through mergers and acquisitions, they have progressively evolved to become an important player in todays exhibiting and event world with 34 venues around the world, an event and exhibition full-organising service and a portfolio of 250 trade-shows in various industries (food beverage, sport leisure, health, etc.). Influencing all trends and being influenced by all trends, the exhibition and events industry is in the centre of it all. No company can succeed without being aware of the environment it is evolving in. In the exhibition and events industry, companies need to pay particular attention to details impacting not only its industry directly but also every other sector of activity as it would soon have repercussions on future events, exhibitions, product launches, etc. For this reason, a good PESTEL analysis for the industry needs to cover a broad range of issues and analyse many trends which may not influence events yet but could soon be a threat if companies do not react and stay in the times. This report will focus on a PESTEL analysis (Political, Economic, Social, Technology, Environment, Legal) of the exhibition and events industry conclude by establishing which factors GL events should most take into account going forward as they could be potential threats or areas of opportunities in the years to come. Political: There are two main political factors influencing the industry today. One is the increasing political pressures to make regulations and policies to reduce greenhouse gas emissions. We will see in the environmental section that this trend started with consumer awareness but it is no longer just something the clients want to know more about, it has become an obligation. This has greatly impacted the transport industry, in particular airlines which found their image hit as people all around the world pointed to airplanes being a major source of pollution. This impacts the event and exhibition industry, especially at a time when various green technologies are evolving to permit meetings, conferences and even exhibitions to take place online (Long, 2009). This will be developed further in Environmental and Technology sections. The second is the increased globalisation and liberalisation of trade and deregulation (Dwyer, L and Edwards, D 2009). This is very important in terms of number of potential competitors and number of potential clients. Companies need to learn to evolve in a globalised economy, taking advantage of it by going to find new markets, possibly entering into partnerships with similar companies to widen market share and visibility. With this liberalisation of trade comes political pressure to have global higher standards of living. If you do not see your neighbours yard, you do not know that it is greener, when you break the fence, you find that it is. It is this situation that developing countries are finding themselves in today. Citizens all around the world can use internet to gain knowledge about how others are living and become envious. Because of this, countries want to attract foreign investment to boost local economies and gain wealth and higher standards of living. This creates oppo rtunities for countries not only to establish new and cheaper production lines but also to display their products in emerging markets. Last week for example, Apple launched the Iphone4 in China (AFP, 2010). Economy This last point brings us to analysing the economic trends and pressures impacting on the exhibition and events industry. Although the UNWTO 2002 forecasted world tourism to grow at a rate of 4.1% annually until 2020 (Dwyer L, Edwards D., 2009) due to rising wealth internationally, the exhibition and event industry has seen a slow in growth since 2005 but a rise in exhibition and event attendance (Biba E, 2008). This puts the industry in a rather awkward position. There are people coming to exhibitions but exhibitors have switched their approach towards events and exhibition. Indeed, especially with the recent crisis, the first expenses cut by organisations worldwide were advertising and travel. Exhibitions and events being in the centre of this, the industry was hit and forced to react. The expectations from exhibitors will be looked into more fully when we look at the social aspects of the trend but the main ideas are that companies are looking to maximise their ROI (return on investment) (Kovaleski D, 2009) and minimise the perception of frivolous spending (trips, events, etc.) (Events Managers, 2010). In order to do this, companies are squeezing suppliers to get more value for money and investigating the return on investment of their events much more closely and looking at alternatives more then they did before. Companies are not so much cutting their exhibition and event spending so much as allocating it more carefully and with conditions of an assured return (Biba E, 2007). This has changed to job of the event organiser who needs to think of more in novative ways that the company can use to introduce their product. A leaflet handout at the exhibition is no longer sufficient, people want to be amused, entertained, really involved in the product (Furness V., 2007). Because of this, the industry is moving away from major events in favour of smaller, more intimate events where companies can really interact with potential clients (Biba E, 2007). Another aspect companies are putting under the microscope is how to measure ROI generated from social networking and e-marketing. Indeed, if an event is posted on Facebook, LinkedIn, various industry blogs and online magazines this all takes resources in terms of man-hours put into promoting the event on these new channels but how can a company measure that this was efficient? How can the event planner know that the Facebook invitation attracted the client and not some Email they receive every year which pushed them to look for a Facebook event? (Terrero R, 2009). Today, there is little way of knowing exactly what path a client took and what really convinced them to attend your particular event. Social Indeed, the main goals of events and exhibitions are brand awareness, brand preference and networking. Although brand awareness can be achieved through various communication mediums (advertising online, billboards, TV, etc.), it is not the way to create brand preference. Brand preference is achieved through interaction, experience of the brand with the client (Kovaleski D, 2009) and leads to better ROI for the company. This means that exhibition halls and event organisers are not expected to provide a massive attendance so much as a good promotional space and real, targeted potential buyers (Biba E, 2007). From the buyers perspective, they want to experience and know the brand as a whole. With globalisation came increased competition and consumers now have the possibility to buy from anyone anywhere around the world. The quality and price are no longer the only issues, people and therefore companies look at the triple bottom line. Its no longer just about economics but also the socia l and environmental benefits of a product or company. Clients dont want a coupon or a price comparison when they come to a product launch, they want to feel and experience the product for themselves (Dwyer L, Edwards D., 2009 and Furness V., 2007). There needs to be a real interaction between companies and clients. Companies want to build a rapport with their clients, want to become part of their lives. This has forced exhibition halls and event managers to re-think space use and create sections that are dedicated to sitting down in a relaxing atmosphere with a drink to discuss business more casually. The bottom line is still to get the client but the approach is much friendlier then boxed up in a meeting room (Kovaleski D, 2009). This also has an impact on stand design. Exhibitors are encouraged to pay more attention to details such as carpet colour as it has been shown that if the carpet colour of the stand is different from that of the exhibition hall, it may create a barrier and deter clients from approaching (Kovaleski D, 2009). Technology With the development of various technologies, companies have the opportunity to have a virtual event run along-side of the live event. This allows them more time to prepare the client for the interaction and pursue the relationship after the event (Furness V., 2007 and Kovaleski D, 2009). This phenomenon of virtual event is not only to accompany live events, there are now events using only virtual platforms, simulating a physical event on the online world. Platforms such as Second Life are being used by companies to reach potential clients without having to create an event in one physical place. This has the advantage, if not necessarily of price reduction, but to be able to reach clients who may not be prepared to travel to meet you. You can meet them where they are all at once (Biba E, 2008). Using 3D technologies, your virtual exhibition can be as simple as visitors being able to look around at the different stands and as complex as re-creating the event in a completely online wor ld (web chatter, 2010). This is not to say that virtual events will completely replace live events because, as we have seen, people still want to interact and know who they are dealing with but it certainly does replace certain live events already (Biba E, 2007). Another important aspect of the new technologies that the exhibition and event industry should be aware of is the democratization of the internet. This means two things. First, even small firms can bring competition to the large, well-established event organizers if they have good SEO (search engine optimization) and general web-marketing skills as they have equal visibility (Dwyer L, Edwards D., 2009). Second, through UGC (user generated content) anyone can post their feedback about their experience with a certain organizer and make it available to the world (Papathanassis A, Buhalis D, 2007). This is good news for companies who have good relations with their clients and suppliers but will be difficult for companies who were focusing on one-shot clients and therefore not paying much attention to details. The final aspect of technology refers to the traditional definition of technology, ie: the application of scientific knowledge for practical purposes, especially in industry (Oxford Compact dictionary). Here we are referring to how to build ecologically friendly stands? What technologies can we use to handle the new products that now need to be used in order to create a green stand? Environmental We are now obviously diverging to the environmental issues around the exhibition and event industry. Indeed, it is becoming increasingly important for companies to be perceived as environmentally aware (Biba E, 2008). This presents a good opportunity in term of cost reductions as decisions such as travelling less can be explained as an environmentally gesture rather then cost-cutting in a bad economy (Events Managers, 2010). However, it presents a challenge for events and exhibition companies who now need to develop green stands made with ecologically friendly materials and production techniques and purchased from local suppliers to avoid pollution from transport (Biba E, 2008). Another aspect the exhibition and event industry will need to look at closely is the impact that global warming will have on their choice of venue and the viability of these choices with respect to client attendance and attractiveness (Dwyer L, Edwards D., 2009). Indeed, sunny destinations which are very pleasant to hold events at may be changed for the worse in the next 30-50 years while new destinations will establish themselves as more favourable climate-wise. Legal The final point we will view is the legal aspects that the industry needs to pay attention to. The policies regarding the reduction of greenhouse gas emissions and the liberalisation of trade have lead way to many legal documents and laws by countries around the world which need to be followed by event and exhibition organisers and by venues to make sure they are acting within the limits and scope of the law. However, an important legal issue is the terms and conditions put forward by events and exhibition planners and venues. First, with regards to particular cancellation fees, they need to protect themselves without being outrageously unfair to the potential client which is looking at cancellation fees and possibilities more closely since the crisis. Second, with respect to the inflexibility of minimum numbers, if venues hope to attract client, they need to consider the advantage of having one definite client with a contract who may not bring exactly 1000 participants versus one potential client who is still shopping around and may never sign (Event Manager, 2010). From this PESTEL analysis, we can draw several conclusions for GL events next step. First, it is clear that the new technologies, though they will not fully replace live events, are certainly complementing them and they are here to stay. GL events could take advantage of this by creating a network with all its venues. When one event is organised in Nice for example, they could offer the possibility of extending it via 3D conferencing tools to other of their venues around the world. This would increase the potential number of attendees who would not have to sit in front of a computer to enjoy the virtual event but would benefit also from meeting with others who are also in their geographical areas and enjoying the event virtually. People in China could enjoy the conference of the event taking place in Nice and have the opportunity to network with other people afterwards via video-conferencing and face-to-face with people who were also unable to attend the meeting. A second opportunity GL events could take advantage of is the growing importance of the perception of being environmentally friendly which pushes companies to invest in Green stands. Through their event organising service, GL events should try to develop the competencies to offer this possibility to their clients, if possible at a similar cost, to make sure they are in keeping (and even a little ahead) of their times. In these fast changing times, the opportunities are still up for grabs but will soon become threats if venues and organisers do not react quickly.

Avon Marketing Channel Essay -- essays research papers

History of Avon Avon was founded in 1886 as the California Perfume Company by a book salesman named Mr. David McConnell. He got the idea of opening this company when he discovered that the rose oil perfumes he was giving away with the books were the primary reason people were buying his books not the book it self. In 1914 the first international office opened in Montreal, Canada and in 1916 California Perfume Company first incorporated in New York State and by 1964 Avon stocks have been listed on New York Stock Exchange. The company changed its name to Avon products, Inc., in 1939 by the new president of the company the son of the founder after the river that runs through Stratford-On-Avon in the English Midlands. The name is a tribute to McConnell's favorite playwright, William Shakespeare, who hailed from the town. From only $500 revenues a day, which was recorded for the first time in December 1897, in 1920 the company’s revenues reached $1 million a year and by 1972 it reached $1 billion for the first time. In 2004 the total revenue of Avon was $7.7 billions!! In 1999Avon names its first-ever female CEO with the appointment of Andrea Jung in November and in 2001Avon’s Board of Directors elected her as the company’s first female Chairman of the Board. She is one of five female chief executives of Fortune 500 companies, and is one of three holding the titles of chairman and chief executive. Facts about Avon: Avon is the world's leading direct seller of beauty and re...

High Crime Rate Essay

Also, some movies watched by individuals can play a role in some crimes being committed. Some individuals think it is ok to perform these acts of crime. This information is an eye opener to me. I would have never known this information if it was not for doing this research paper. I have come to the conclusion that I will never find the answers that I am looking for. There is no way that anyone in the wild could have an answer to why crime and violence is high in America. My opinion on why crime and violence is high is because people don’t seem to have a heart or respect others. This opinion has changed because the person committing crimes may get pleasure from it who knows. In my research the book Reducing Gun Violence (2012), I got a clear understanding of violent crime that relates to guns. This book talked about how gun crimes can be cut down, and what people in authority can do to make these changes. I feel that my research is inspiring because it demonstrates how crime and violent have impacted many communities here in America. I put a lot of time and energy in finding information on my why question and formatting my paper correctly. In my research I have come to a new point. Is there a thing as good crime?

President Obama What You Need to Know Before You Start Your First Job

President Obama What You Need to Know Before You Start Your First Job On paper, President Barack Obama’s story and mine don’t have that much in common. (Our daily lives are pretty different, to say the least- I can’t remember the last time I threw a dinner party for 20 of my closest world leader friends.) You may not think you and President Obama don’t have much in common, either. But both you and I would be incorrect- we all have something very important in common. Everyone, including future presidents, had to start somewhere. In President Obama’s case (and mine!), that start was in the ice cream biz. These days, the President likely has a team of people ready to bring him ice cream whenever he wants it. But once upon a time, he was a teen looking for a foothold in the working world. Like all of us at the very beginning, he was eager for skills and experience that would lead to the next opportunity, then another and another. And while everyone’s path is different, and may not lead to the White House, there are some universal things that we all take from our early job experiences.Work kind of sucks.Sometimes work is great! Sometimes we love our coworkers, and have awesome days. But even in the happiest of times in the best-fitting of jobs, there will be overwhelming days, or times when we hate it. That realism is an unavoidable lesson from one’s first job. Optimism is fantastic, but should always be tempered somewhat with the pragmatic philosophy that sometimes things will be hard, and we need to learn how to power through that.You learn something at every job you’ll ever have.For example, after my own high school summers serving Blizzards, I learned that I was no longer interested in serving food to people. But I also learned skills like how to use a cash register, how to deal with coworkers of varying competence, and how a small business franchise operates.I didn’t pursue a long-term career related to ice cream sales, but I developed a skill base that I can always d raw on, all these years later. Even if you worked someplace for three days before quitting in horror, chances are you learned either something about the workplace in general, or something about yourself.Time management is the key.There are very few jobs out there that are totally unstructured. Whether you got up at 6 a.m. to work a shift, or needed to figure out how to check off your to-do list in order to get out on time at 5 p.m., those early jobs helped instill in us a sense of what time means in the professional world.The workplace is a community.That may sound a little â€Å"I’d like to buy the world a Coke,† but it’s true- working is something all of us have in common. Any workplace is its own little community, with traditions, responsibilities, and a whole bunch of different personalities pushed together for many hours per week. And that little community fits into the broader community somehow, whether it’s providing services or filling needs.At so me point, whether in the near past or the distant past, all of us were green kids with few skills. Looking back and understanding how those early jobs helped us, no matter what path we chose after those earliest opportunities, makes us all the stronger in the future.Source:  LinkedIn

Health Policy A Critical Analysis

Health Policy A Critical Analysis Executive Summary The Australian Health Care System faces many challenges that affect efficient delivery of services. The challenges range from lack of a clear distinction between the roles of the State, Commonwealth, and the private sector. Issues of persistent health insurance wrangles, influx of untested technologies, little emphasis on preventive health care, and prohibitive cost are the other challenges.Advertising We will write a custom assessment sample on Health Policy: A Critical Analysis specifically for you for only $16.05 $11/page Learn More According to Palmer and Short (2000), the apparent lack of good policies has worsened the situation. With clearly spelt out responsibilities between the Commonwealth, State, and private sector, stakeholders in healthcare will contain the problems inherent in the system. Dr. Andrew Southcott, the Shadow Parliamentary Secretary for Primary Health Care, in the run-up to the 2013 election, proposed a raft of refo rms in the health care sector. If elected, the opposition coalition promised to review the structure upon which the State delivers primary care. The opposition was concerned that in spite of heavy funding, Medicare Locals do not deliver quality and uninterrupted services. The proposed health policy will inevitably have social, political, economic and epidemiological effects. Socially, the policy will affect access to primary care especially by those in the low economic substratum. Economically, the health policy portends little expenditure by ensuring resources are spent in a transparent and accountable manner. The policy will however face resistance from health care providers and lobbyist who will see it as a threat to their economic lifeline. Introduction Gardner and Barraclough (2002) identify the origin of Australia’s Health Care problems to the paradox of â€Å"the federal government financing a medical care system where most services are provided by private practitione rs† (54). Like in other states, government ought to have high levels of control over a program that falls under its financial purview. It is against this background that the opposition coalition sought to exercise more authority in policymaking especially with Medicare locals. Through its shadow parliamentary secretary for primary health care, the coalition expressed desire to ensure that Medicare locals follow the general medical practice. The proposed reforms also sought to ensure that more funding goes to clinical services rather than administrative functions of Medicare locals. Additionally, the federal government sought to oversee all tendering processes and ensure disruptions to clinical services are non-existent. The Medicare Local spokesperson expressed displeasure with the move citing that the Medicare locals are the true essence of decentralized services. Further, the organization lambasted the opposition coalition for planning to deny local communities access to cli nical services in spite of the strong benefits of scale in the Medicare locals’ favor.Advertising Looking for assessment on health medicine? Let's see if we can help you! Get your first paper with 15% OFF Learn More This paper will demonstrate that the proposed health policy is not the panacea to challenges bedeviling health care system in Australia but the coalition needs to consult and circumspect before full adoption. To do so, the paper will apply economic, social, political, and epidemiological yardsticks. Proposed Health Policy: Analytical Perspective Political Perspective The originators of the Medicare Locals idea wanted to take clinical services closer to the communities. They gave local practitioners total control over the program despite the funding by federal governments (Barraclough Gardner, 2008). Over years, the system has entrenched itself into Australia’s health care psyche to an extent that any disruption or change will elici t resistance. From a political perspective, opposition coalition’s proposals will face resistance from professional monopolists, corporate rationalists, and community interests. The reaction by the Medicare Locals association fired the first salvo when it accused the opposition of â€Å"putting at risk the very real opportunity for communities to have, for the first time, health services tailored directly to their local demands† (Patrick, p.32, 2013). It is evident that medical professionals are for the retention of the status quo. The other resistance came from corporate rationalists and community interests. A good example is insurance sector. Health care pundits cite insurance lobbyists as a great obstacle in reforming the sector, all over the world (Taylor, Foster, Fleming, 2008). With the proposed reforms, insurance profits will plummet as they hide most of their cost within administrative rather than clinical functions. Insurance cartels thrive through stringent bureaucracies in the health sector. If such bottlenecks diminish, federal government will force cartels out of business. Designers of Medicare Locals envisaged a devolved health care in which communities will have considerable control over clinical services and facilities within their neighborhood. Community interests will therefore oppose the move with all their might. Economic Perspective The proposal by the opposition coalition sought to minimize cost and maximize efficiency of Medicare Locals. This underpins the success of any health policy. By funding and auditing the locals, the federal government will ensure hegemony in clinical services and reduce disruption of services. Rather than allow clinical services, there should be concerted efforts form the federal government to ensure that service providers do not treat health care as a commodity (Gauld, 2005). However, limiting federal funding to clinical services, and excluding administrative services, will be a financial burden to Medicare Locals and subsequently, the communities.Advertising We will write a custom assessment sample on Health Policy: A Critical Analysis specifically for you for only $16.05 $11/page Learn More As it currently stands, Medicare Locals charge a fee for services they render to customers. Taylor, Foster, and Fleming (2008) indicate that in 2007, Medicare Locals charged a combined 16.5 billion Australian pounds. In contrast, the federal government managed a paltry 8.5 billion Australian pounds from levies on Medicare Locals. In essence, therefore, practitioners at Medicare Locals make a lot of money by charging a fee, an aspect that can diminish quality of services in attempt to serve many people. Financial incentives are leading to poor services in what the initiators intended to be quality services closer to the people. The health policy by the opposition will exacerbate this situation. Medicare Locals will pass on this extra burden to consumers, furthe r taking primary health care services beyond the reach of ordinary citizens. A great concern in Australian health care system is the little concern with preventive health. Rather, the system is reactive, focusing more on treatment of illness. Proponents of Medicare local structured it to take primary health services to the communities but the focus on â€Å"pay-for-service† has provided an incentive towards curative rather than preventive services. This perpetuates rather than curb the myriad challenges the paper referred to at the beginning. Will the health policy by opposition coalition curb this malady? The answer is a resounding no. The new policy proposes to recognize â€Å"general practice as the cornerstone of primary care in the governance structures† (Development O. F. E. C. O. A., p.34, 2013). The policy effectively takes the health care system to where it was before 1980s. Decentralization of primary health aims to suit clinical and preventive services to th e needs of the local communities. The health policy intends to take this away. As much as there are challenges in the system, the coalition has gotten it wrong on how to fix it. Ramon (2005) criticized the reforms that the government initiated for â€Å"dumping† all services to the Medicare locals and thus setting them up for failure. The opposition is proposing this same path. Epidemiology Perspective Taylor, Foster, and Fleming (2008) propound that a sound health policy, from an epidemiology perspective, should â€Å"promote intersect oral collaboration, coordination, partnership, and community involvement† (54). Further, the designers and proponents should structure it in a way that places emphasis on preventive health. The health policy that the opposition proposes is failing in this respect. Understandably, a press release cannot provide data to back up a supposition. However, the coalition, in subsequent debates, failed to provide evidence how imposing general pr actice in Medicare Locals will contribute to preventive health.Advertising Looking for assessment on health medicine? Let's see if we can help you! Get your first paper with 15% OFF Learn More Sociological Perspective Any policy, and more so a health policy, should be focused on promoting equality and be mindful of cultural value. The health policy by the opposition coalition is more inclined towards the financial perspective more than any other thing. The assumption seems so be that stringent financial discipline will improve health care system, which may not necessarily be the case. The originators of the Medicare Locals wanted equality and accessibility in provision of primary health care. Any improvement would therefore go towards making health care even more affordable to many people. The Aborigines for instance are a marginalized group and Medicare Locals strife to provide tailor-made clinical services for the group (Bell, 2010). Any health policy should be towards make it more accessible. The health policy therefore ought to go towards increasing funding to clinical services as well as catering for the administrative cost (Lofgren, De Leahy, 2011). The current pra ctice in which practitioners offer services based on the financial capabilities only serves to perpetuate the discrimination. Good Policy: Winners and Losers After analyzing the four perspectives, it is incumbent to review characteristics of a ‘good’ policy against the one the opposition coalition is proposed. The first one is access and affordability (Lewis, 2003). The health policy does not commit more resources to health care but it is refreshing to note they want accountability and transparency in the current amount. However, the policy fails to scrap the system that provides financial incentive to practitioners out of numbers served rather than quality. A ‘good’ policy should be economically efficient and geared towards public interest accountability. One cannot help but feel a sigh of relief at the thought that the federal funding will go towards clinical services. In spite of the apprehension that practitioners may pass the administrative cost burden to patients, it is refreshing that the quality may improve. The policy is, however, a blanket statement by an aspiring opposition and it would have been prudent for them to give an indication that they will invite various stakeholders for consultations and deliberations. Conclusion In conclusion, it is instructive to note that Australian health care system problems are many and only a multi-pronged solution will work. The solution should outline proper delineation of the roles of different stakeholders within the sector. The federal government, by dint of being the funder, should have its way when it comes to policy but it should consult other stakeholders (Enright Petty, 2013). Health care in many countries is struggling because of unscrupulous cartels that want to take advantage of unsuspecting patients. The government, including the opposition, should work out a formula that elevates the health of its citizens against corporate interests. However, there should be no attempt to reverse decentralization of health care in Australia. References Barraclough, S., Gardner, H. (2008). Analysing health policy: A problem-oriented approach. Sydney: Churchill Livingstone/Elsevier. Bell, E. (2010). Research for health policy. Oxford: Oxford University Press. Development, O. F. E. C. O. A. (2013). Waiting time policies in the health sector: What works?. S.l.: Organization For Economic. Enright, M. J., Petty, R. (2013). Australias Competitiveness: From Lucky Country to Competitive Country. Hoboken: Wiley. Gardner, H., Barraclough, S. (2002). Health policy in Australia. South Melbourne, Vic: Oxford University Press. Gauld, R. (2005). Comparative health policy in the Asia-Pacific. Maidenhead: Open University Press. Lewis, M. J. (2003). The peoples health. Westport, CT: Greenwood Press. Lofgren, H., De, L. E. J. J., Leahy, M. (2011). Democratizing Health: Consumer Groups in the Policy Process. Cheltenham: Edward Elgar Pub. Palmer, G. R., Short, S. D. (2000). Health ca re public policy: An Australian analysis. South Melbourne: Macmillan Education Australia. Patrick, A. (2013). Downfall: How the Labor Party ripped itself apart. Sydney, N.S.W: HarperCollins Publishers. Ramon, S. (2005). Mental health at the crossroads: The promise of the psychosocial approach. Aldershot [u.a.: Ashgate. Sorensen, R., Iedema, R. (2008). Managing clinical processes. Sydney, N.S.W: Elsevier. Taylor, S., Foster, M., Fleming, J. (2008). Health care practice in Australia: Policy, context and innovations. South Melbourne, Vic: Oxford University Press.

Personal Statement Essay Example | Topics and Well Written Essays - 1000 words - 9

Personal Statement - Essay Example My purpose in life has been clarified when I began a battle in behalf of my little sister. She needed a cochlear implant but was refused medical treatment. I used my law background to my advantage as I fought with the Primary Care Trust for two years. I enjoined people in my fight for children’s right to good health and access to medical procedures should they need it. I was successful in soliciting help from Law Lords, baronesses MPs support groups to petition for my sister’s case. My persistence and determination paid off when PCT and NICE finally agreed to provide the medical operation my sister needed. She became a precedent and policies were adjusted to fund children under 18 years for a cochlear implant in my residential area. I was thankful for my legal research skills in helping me investigate legislation regarding children’s rights in the NHS as it won me the case against the PCT and NICE. What is more fulfilling is that my action was responsible in paving the way for more and more children in my area to gain access to the medical procedures they direly needed. Such an achievement inspired me to do more with my life in terms of ensuring the health and safety of people. This desire was further strengthened when I went on a trip to Bangladesh to encounter a grief-stricken woman whose young children died of Malaria. I realized that it could have been prevented with proper education on the disease. Lacking the knowledge and understanding of various preventable diseases myself, I felt devastated that I was unable to help. It became clear to me that my life’s purpose is to prevent disease, prolong life and promote good health through the organized efforts and informed choices of society, organizations, public and private, communities and individuals. I am aware that I have the potentials to be successful in this since I have had first hand

Reconstitution against Renunciation Essay Example | Topics and Well Written Essays - 1250 words

Reconstitution against Renunciation - Essay Example â€Å"Male fashion of the 18th century was less varied than female fashion as it consisted of the same set of garments throughout breeches, waistcoat and just a corpse† (Bender, 2006). What follows are photographs with brief descriptions of eighteenth-century male fashion.It can be seen from the above photos that the waistcoat with a slit at the center back was opened at the bottom end. The front edge of the just a corps was curved slightly, with a narrow torso. Stockings were sometimes worn under the breeches, and the shoes were square-toed, with small buckles. The sleeve cuffs also reached up to the elbow. Curly wigs were worn, but compared with seventeenth-century wigs, these were shorter in length. Gentlemen were expected to always have the following accessories: the tricorn hat, walking sticks and, most importantly, the sword as a status symbol, sticking out from underneath the coat’s slit. As a further status symbol, the slit was necessary for riding a horse.Chang es in eighteenth-century male fashion noticeably become more pronounced, as evidenced by the above photographs. It can be seen that the waistcoat no longer sports the flaring bottom edge, paving the way for the eventual tailcoat, and can be buttoned only at the chest. There are lesser decorations, indicating the advent of the "new simplicity" that originated in England and had, by this time, swept all across Europe (Bender, 2006). Cuffs were smaller, and the wigs changed up to the point when they were altogether done away with.